W O M E N A T S W I P E C L O C K

Logo design for new women empowerment group.

At Swipeclock, fostering a culture of employee empowerment is a top priority. The company is aware of and sensitive to the inequality that exists towards women in the workforce (and especially in the tech industry). Thus, they made it a top priority in 2023 to create a space for its female employees to meet, learn and grow.

I was tasked with creating the group’s logo — one that would communicate community, teamwork and growth. The final logo design is an abstracted grouping of hands all in towards a common center.